When creating artwork in Photoshop, be sure that the resolution is set to 300 ppi (pixels per inch) and mode is set to CMYK Color.
We recommend a 1/4" bleed be included. If your image has a white border on all four sides, bleeds are recommended but not required. If your image is not white on all four sides, you MUST include bleeds in your files.
The cutting process for printed materials has a mechanical tolerance of about 1/16 or .0625 of an inch. When using a border in your artwork, it is essential that your design use at least 1/4 or .25 of an inch of white space from your border to the cut line to maintain a symmetrical appearance. All copy and elements that do not bleed should have a minimum of 1/4 inch between them and the cut line.
Creating guidelines will help you place copy and elements properly. You have a visual reference for the bleed, trim (or cut) line and the safety border.
Open the image and check its resolution prior to pasting.
For an image to print properly, it must be at least 300 dots per inch (DPI) at the final output size. DO NOT try to change from a low resolution to a higher one by increasing the DPI (resampling).
When opening the EPS file in Photoshop, make sure to follow these steps:
All files must be CMYK. If your file was not created in or converted to CMYK, do so now.
The color mode of submitted files must be CMYK. If your files are submitted using any other color standard, such as RGB or Pantone, they will be converted to CMYK. Conversion from one color standard to another may cause colors to shift.
Gradients are commonly used in printing and in most instances produce good results. Gradients can be represented in a file as a mathematical equation (Vector) or rendered by the application into a series of pixels (Raster). Whether created as rasters or vectors, gradients below 5% may not reproduce accurately.
When you want an area of solid black within a document, 100% black (K) will not result in a solid, saturated black. Instead, use Rich Black, as represented by C:40% / M:20% / Y:35% / K:100%.
While we can print from any file format, it is best to submit a .PSD file.